Multi-location included · From £12/mo · No per-location subscriptions

Square Appointments alternative: free to grow, not just free to start.

A Square Appointments alternative that stays affordable as you add staff and locations. Multi-location support on the Team plan with no separate per-location subscription, the lowest UK card-processing rate via Stripe, and 0% added by Avana. From £12/month, 7-day free trial.

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Multi-location on Team plan+£4.95 per extra staff+£19 per extra location
Avana online booking system for salons with the salon's own booking page

Used by 500+ hair, barber, nail, beauty and massage salons across the Netherlands, Belgium and beyond.

★★★★★ 4.8 on Trustpilot

Where Square gets expensive

Two thresholds you'll hit as you grow.

Second staff member triggers the paid plan

Free covers one calendar at one location. Add a second stylist and you move to ~£29/mo per location. Avana's Pro plan covers up to 3 stylists for £39/mo total — adding stylists to Pro costs £4.95/each, versus Square's per-location pricing.

Multi-location multiplies the cost

Each Square location is a separate paid subscription. Three locations means three subscriptions. Avana's Team plan handles 3 locations centrally for £69/mo flat — one bill, with extra locations at +£19/month each.

Card processing tied to Square POS

Square Appointments works best when you also use Square POS, which charges 2.5% on card payments. Avana works with Stripe at 1.5% + £0.20 — the lowest UK card-processing rate — with 0% added on top.

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What you get

What changes when you turn Avana on?

These are not features — these are the things that change in your daily salon life from day one.

Clients book around the clock

They see your availability and pick their time, even at night and weekends. You only get the confirmation in your inbox.

Up to 80% fewer no-shows

Every appointment gets an automatic email and SMS reminder at 24 hours and 2 hours before. Clients stop forgetting you.

Keep 100% of your service revenue

Avana takes no commission on your bookings. You pay a flat monthly subscription from £12. Card payments run at Stripe's standard rate with nothing added on top. A small booking fee applies to your client when they reserve online.

One link for your bio

Drop it in your Instagram bio, send it via SMS or print it as a QR on your business card. Clients book directly, no account required, no app to download.

Deposits that protect long appointments

For longer or pricier services, take a deposit automatically at booking. If the client doesn't show up, you keep the deposit.

Client records that stay with you

Phone numbers, emails, treatment history, photos and notes — all in one place. Not on a marketplace. With you, exportable any time.

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How it works

Live in three steps.

Step 1: add services, prices and opening hours

Step 1

Set up your salon

Add your services, prices and opening hours. Done in around 15 minutes, no install required.

Step 2: share your booking link via Instagram, SMS or QR

Step 2

Share your booking link

You get your own booking link. Drop it in your Instagram bio, send it by SMS or print it as a QR on your business card.

Step 3: clients book themselves and you get a confirmation

Step 3

Clients book themselves

No phone tag, no DMs at midnight. Clients book without an account. Confirmation and reminder go out automatically.

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Avana vs Square Appointments

Direct comparison.

AvanaSquare Appointments
Solo stylist£12/mo (Solo)Free
3 stylists, 1 location£39/mo (Pro)~£29/mo
3 stylists, 3 locations£69/mo (Team, all included)~£87/mo (3× per-location subscription)
Per-staff fee on baseNone (then +£4.95 after 3)Yes
Card processingStripe 1.5% + £0.20 (0% added)Square 2.5% (default)
Booking fee paid by client£1.49 per bookingNone
Square POS integrationNoYes (if you already use Square)
Cancel monthlyYesYes
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Pricing

Keep 100% of your service revenue.

Most salon software takes 2 to 3 percent of every payment you take. Avana doesn't. A small booking fee applies when clients book online — the same way any ticketing or reservation platform works. You pay standard card processing at Stripe's rate. Nothing added on top. Plans from £12 per month.

Solo

Solo stylists who want bookings, reminders and client records without the admin.

£12per month

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  • 1 staff member
  • 1 location
  • Online booking page
  • Calendar and client database
  • Email and SMS reminders
  • Deposits and cancellation policy
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Team

Multi-staff salons or multi-location operators who want one central dashboard.

£69per month

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  • Everything in Pro, plus:
  • Up to 3 staff and 3 locations included
  • +£4.95 per extra staff/month, +£19 per extra location/month
  • Automated marketing: rebooking reminders, win-back campaigns, birthday messages
  • Priority support (response within 2 hours)
  • Branded confirmation and reminder emails
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Card payments run at Stripe's standard rate of 1.5% + £0.20 per transaction. On a £55 payment you receive £53.97. Avana adds nothing on top.

FAQ

Questions about Square Appointments and Avana.

Is Square Appointments really free?

Yes for solo stylists with a single calendar at one location. Add a second staff member and you move to around £29/mo per location. Multi-location multiplies that cost. Avana's Pro plan covers up to 3 stylists at £39/mo flat, Team plan covers 3 locations included at £69/mo.

Why would I stay with Square?

If you already run Square POS and want one bill for scheduling and card processing, Square's tight integration is convenient. If you don't already use Square POS, Avana plus Stripe is simpler and cheaper on transaction fees.

How do I switch from Square Appointments?

Square lets you export clients and bookings as CSV. We help free of charge with the import into Avana and with the switch message for your clients via Instagram and SMS.

What do I pay per transaction?

Card payments run at Stripe's standard processing rate: 1.5% + £0.20 in the UK. Avana adds nothing on top. On a £55 payment you receive £53.97. You can see the exact breakdown for every transaction in your dashboard.

What is the booking fee?

When a client books online, a small £1.49 fee applies — the same way a booking fee works on any reservation platform. It's shown to the client at the time of booking and is non-refundable if the client cancels. It does not come out of your service revenue.

Is there a free trial?

Yes. Every plan includes a 7-day free trial, no credit card required. You can set up your booking page, add your services and test the full calendar before deciding.

Can I cancel anytime?

Yes. Monthly plans, no contract, cancel from your dashboard.

Stay affordable as your team grows.

Avana's Team plan covers 3 staff and 3 locations for £69/month flat. 7-day free trial.

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