Avana is commission-free salon booking software for salons, barbershops and beauty professionals. The Avana Shop works as a retail and gift-card layer on top of your booking page — same checkout, same client, 100% of your retail margin. Plans from £12/month, no marketplace commission, 7-day free trial.

Clients & growth

Avana Shop

Sell shampoos, serums, gift cards and retail products on the same page where clients book their appointment. Same client, same checkout, extra revenue without sending them to Amazon. Available on Pro and Team plans.

Used by hair, barber, nail, beauty and massage salons across the Netherlands and Belgium0% commission · your own booking page · cancel monthly

7-day free trial · Live in 15 minutes · Cancel anytime

Clients on your booking page already trust your recommendations. The hardest part of retail is getting the right product in front of the right client at the right moment — Avana Shop solves all three because the client is on your page anyway.

Per product you set the price, stock level and image. Clients add products to their booking checkout, pay through the same Stripe flow, you ship or hand them over at the appointment. Your retail margin stays at 100% of your markup — Avana doesn't take a cut on product sales.

Gift cards are a separate type. Set the amount or let clients choose, customise the design with your logo, deliver by email immediately or schedule for a specific date. Gift card balance applies automatically to the next booking.

Start 7-day free trial

How it works

Live in three steps.

  1. 1

    Add products with photo and price

    Upload shampoos, serums, tools and gift cards with their price, stock count and image.

  2. 2

    Products appear at booking checkout

    Clients add retail to their booking in one tap — same Stripe checkout, no separate cart.

  3. 3

    Ship or hand over at the appointment

    Per product you choose: ship via your label provider, or hand over at the next visit.

Before & after

What changes the day you turn Avana on.

Without Avana

With Avana

Recommending products and losing them to Amazon

Same client, same checkout, retail in your till

Gift card requests over DM (manual chasing)

Self-service gift cards with your branding

Retail margin eaten by marketplace fees

100% of your markup stays with you

Stock counted in a notebook

Live stock per product, alerts when low

£12

per month, one flat price

0%

commission on your revenue

7

days free, no card needed

24/7

online booking, always on

FAQ

Frequently asked questions.

Does Avana take a cut on product sales?

No. Your retail margin stays at 100% of your markup. Avana adds 0% on top of Stripe's standard card-processing rate.

Can I sell gift cards?

Yes. Gift cards are a separate product type — set the amount, customise the design, deliver by email immediately or scheduled. Balance applies to the next booking automatically.

How do clients receive physical products?

Two options: ship to the client's address (you generate the label), or hand over at the next appointment. Per product you choose which is allowed.

Can I track stock levels?

Yes. Per product Avana counts stock down on each sale and warns you when stock drops below a threshold you set.

Can clients buy products without a booking?

Yes. Your booking page has a 'Shop' tab where products can be bought stand-alone, no appointment required.

Are gift cards refundable?

Per your salon policy. Default is non-refundable but transferable. You can change this in settings per country's consumer law.

What happens with VAT on retail?

Per product you set a VAT rate. Avana shows VAT separately in the invoice the client receives.

Can I upload multiple product images?

Yes. Up to 5 images per product. Clients swipe through the gallery on the product page.

Put your salon online today.

Plans from £12/month, no commission on your service revenue. 7-day free trial.

Start 7-day free trial

7-day free trial · Live in 15 minutes · Cancel anytime

Last updated: June 2026