A discount if the client books again soon
In the follow-up invitation you add a personal code per client with an end date, or a code from your list. That email comes with Avana Business Plus.
Avana lets you create discount codes that clients type in while booking online, with the discount shown in the total straight away. Codes are in every Avana plan, for welcoming new clients, filling a quiet month or thanking regulars.


Create a code in your Avana settings, share it where your clients are, and Avana works out the rest.
In your discount settings, create a new code. Type the code clients will enter, such as SUMMER10, and choose a percentage or a fixed amount.
On your booking page and in the widget on your site, clients enter the code at checkout. The discount comes off the total before they confirm.
With Avana Business Plus you give a code a maximum number of uses and an end date. Once the limit is reached, the code shows as used up or expired and stops working.
A code doesn't stand alone. You use the same codes in three other parts of Avana.
In the follow-up invitation you add a personal code per client with an end date, or a code from your list. That email comes with Avana Business Plus.
With the loyalty card, a client with a full card gets a code of their own that only works for them. The loyalty card is in every plan.
When you create an invoice at the desk, choose a code from your list to apply a discount. The invoice shows the same discount the client would get online.
An empty hour earns nothing at all. A code shared with the right people fills those hours with paying appointments.
A January code in your Instagram bio and stories brings people to your booking page, while your regular prices stay as they are.
A welcome code lowers the barrier for people who don't know you yet. The discount is right there in the total, so nobody has to ask.
Send your most loyal clients a code of their own as a thank you. With the loyalty card it even happens automatically after the visits you choose.
Avana keeps all your codes in one list, showing what each one brought in.
A code applies to the whole booking: limiting it per service or per day isn't possible, and clients use one code per booking. An existing code can't be edited; switch it off and create a new one.
Facials and treatment courses, each with the right length, booked straight into your calendar.
Gel polish, new sets and maintenance, with a deposit that keeps the chair from sitting empty.
Clients pick their own stylist and book themselves, evenings included.
Full sets and maintenance appointments, in a calendar that never double-books.
A calm calendar with reminders, so clients arrive on time.
In Avana's discount settings, create a new code. Type the code clients will enter, such as WELCOME10, choose a percentage or a fixed amount and enter the value. Once created, the code is live and clients enter it when booking online.
Yes, with Avana Business Plus or Avana Business Max: add a maximum number of uses or an end date to a new code. Once the limit is reached, the code stops working and shows as used up or expired. In Avana Business you create the same codes and switch an offer off yourself when it's done.
No. A discount code in Avana applies to the services and add-ons in the whole booking. For an offer on one service, only share the code alongside that service, for example in the post about it.
Not with an ordinary Avana discount code, because the maximum counts in total rather than per client. The follow-up invitation in Avana Business Plus does give each client a personal one-use code, and the loyalty card reward is a personal code too.
No, clients enter one code per booking: either a discount code or a gift card. Gift cards come with Avana Business Plus and Avana Business Max.
No. An Avana discount code applies to the services and add-ons in the booking. Products the client orders alongside aren't discounted.
Yes. Avana's code list shows how often each code was used, and you can open the bookings to see which client, which service and how much discount it was. Your reports also show how much discount you gave over a period.
No. Discount codes are in every plan, including Avana Business at £15.99 a month, with no charge per code or per use. End dates and maximums come with Avana Business Plus.
When a client pays online, a small service fee is part of the price they see from the very first screen: 3% of the booking, at least £1.49 and at most £2.29. You pay nothing on your takings, because Avana charges no commission. That small amount from the client is what lets us pay you out in full, so the whole treatment price stays with you.
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Avana lets a salon create discount codes in about thirty seconds. In your settings you create a new code, type what clients will enter, such as WELCOME10, and choose a percentage or a fixed amount. Clients enter the code when booking online, on your booking page or in the widget on your site, and see the discount in the total straight away. The discount applies to services and add-ons, and a fixed amount is never more than the booking. Each code shows how often it's been used and by whom. Discount codes are in every plan, and with Avana Business Plus you can also give a code an end date and a maximum number of uses. For ordinary codes, Avana Business costs £15.99 a month, VAT included, which is £0.53 a day.
Every plan includes VAT, takes no commission on your bookings and can be cancelled any month. Try Avana free for 7 days, no card needed.
£0.53 a day, and no commission on your revenue.
Start free£0.97 a day. One extra appointment a month covers it.
Start free£1.87 a day, with Avana Academy included.
Start freeAll prices include VAT. Move to another plan and you only pay the difference.
A salon discount code brings people into your diary when you want them: in a quiet month, as new clients or as a thank you to regulars. In Avana you create a code with a percentage or a fixed amount and share it in your Instagram bio, a story or a message. Clients enter it when booking on your booking page or in the widget on your site, and the discount shows in the total straight away.
A code works best when the rest of the route to your chair works too. Anyone who arrives through your offer and stops halfway gets the abandoned booking email. Anyone who books gets a reminder before the appointment. If you take a deposit as a percentage, Avana works it out on the price after the discount. And with the loyalty card, regulars are rewarded with a code of their own after a number of visits.
Discount codes are in every plan, including Business, with nothing charged per code or per use. In Business Plus and Business Max you can give a code an end date and a maximum, so an offer stops by itself. The same codes can be applied to an invoice at the desk, and your reports show how much discount you gave over a period. The pricing page lists what each plan costs.
As little as still makes your service worthwhile, and enough to be a reason to book. For a welcome offer, think 10 to 15 percent, or a fixed £5 to £10. Check it against your own prices: 15 percent off a £140 balayage is £21, and your day still has to be worth it.
In Avana you choose a percentage or a fixed amount per code. A percentage applies to services and add-ons, and a fixed amount is never more than the booking itself; products aren't discounted. To see what an offer cost, open the code's bookings to see each client, service and discount. Your reports in Business Plus show the total discount given over a period, so you can size the next offer on what actually happened.
Pick a clear period, a short code and one place to share it. First look at which weeks are quieter for you, for example January. A code like JANUARY15 in your Instagram bio and a few stories works better than an offer posted everywhere at once that stands out nowhere.
In Avana you create the code in your discount settings. With Business Plus or Business Max you give it an end date and, if you like, a maximum number of uses, so you don't give away more than you planned; after that, the code simply stops working. A code applies to the whole booking rather than particular days, so if you mostly want to fill Tuesdays, say so in your post and let your booking page do the rest.
Give regulars something new clients don't get, ideally without having to track who's earned it. A public code in your bio is for everyone; a reward after a number of visits is only for people who come back.
In Avana there are two ways. The loyalty card, in every plan, gives a client a personal code after the number of visits you choose. And the follow-up invitation in Business Plus emails clients after a treatment when it's time for their next appointment, with a personal one-use code if they book soon. To give a regular something at the desk, apply your own percentage or a code from your list on their invoice.
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