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Avana Academy for PMU and brow artists

Teach a PMU or microblading course from your studio

Pass your technique on to people entering the trade. Skin, colour theory and contraindications are covered online, so on the model day learners only have the blade or machine in hand, with you watching.

No commission on your course pricePaid online or your own wayFor salons across the UK
  • Brushing brows into shape
  • Practical day
    • Sat 26 Sep3 left
    • Sat 10 Octfull
    • Sat 24 Oct4 left
  • A trainer explaining while a student watches
  • Microblading foundations
    • Skin, pigment and contraindications
    • Measuring and pre-drawing
    • Hygiene protocol and consent form
  • A trainer showing a student at the table how it is done
  • CertificateElla Hugheshas completed the course at Salon Nova
  • The result of a brow treatment
The short answer

Can you teach your own PMU course?

PMU and brow artists can sell their own microblading, powder brow or lip blush course with the Avana Academy. The Avana Academy is the course platform from Avana for salons and beauty professionals in the UK: you sell your own course with lessons online, a practical day in your calendar and a certificate with the learner's name on it, and no commission is taken from your course price. You teach your PMU or microblading course under your own studio name, and the course itself needs no accreditation. The work on the model still falls under the rules of your trade, and learners still need whatever licence their area requires before they work on clients themselves.

The theory is done before the day

Skin types, pigment choice, contraindications and your hygiene protocol are ready as lessons, with a quiz that has to be passed first. Only then can a learner book a day on a model.

Two places a day, never a crowd

A PMU treatment on a model takes a long time and needs your full attention. You fix the number of places per practical day, and a full day shows as full on your course page.

The touch-up is part of the course

Four to six weeks later the model comes back for the perfecting session. Add it as a second practical day, and learners choose that date themselves as well.

How it works

How do you set up a PMU course in Avana?

In the Avana Academy, a PMU course begins with one of the six examples, and you fill in your own lessons. A first version usually takes one evening.

01

Record your technique and protocol

Skin, colour theory, measuring, mapping and aftercare: each step becomes a lesson. Film yourself pre-drawing on your phone, or explain it in text with photos of your own healed work. Your consent form and hygiene protocol go underneath as files.

02

Pick the days and the number of places

Choose the practical day and the touch-up day, with two or three places each. They appear in your calendar as appointments that block the time, between your own clients.

03

Share the link

The course gets a page of its own under your studio name, showing the level and what learners should already know. They sign up, complete the theory and the quiz, and then choose a day.

What is inside

What goes into a PMU course on Avana?

For you

  • A quiz before any needle workContraindications and hygiene must be passed before someone books a model day, with an explanation for every wrong answer.
  • Practical day and touch-upTwo days in one course, each with a fixed number of places in your calendar.
  • Your protocol as filesConsent form, aftercare card and pigment list sit with the lesson, always to hand.
  • A learner listFor every learner you see which lessons are done, who passed the quiz and who turned up.
  • A next course to point toAfter microblading foundations, powder brows or lip blush for example.

For your learners

  • The theory on their phoneEvery lesson to rewatch, even the night before the practical day.
  • Picking their own dayAnd swapping to another date with space up to 48 hours before.
  • Questions under the lessonA question about pigment or skin type lands under exactly that lesson.
  • A named certificateWith your studio on it and a number that anyone can verify.
What it costs

What does it cost to sell a PMU course with Avana?

You add the Avana Academy to your Avana plan for £8.99 a month, on the same invoice. If your appointments run through a different booking system, take it on its own for £9.99.

Most popular

With your Avana plan

Your calendar, your clients and your courses in one place
£8.99/mo
On top of Business or Business Plus, included with Business Max
  • 3 courses online with Business, unlimited with Business Plus and Max
  • Any course you teach, such as microblading, powder brows or lip blush
  • As many learners as you can teach
  • Lessons as video, text with photos or a workbook
  • A quiz that explains every wrong answer
  • Practical days with set places, in your own calendar
  • A named certificate, sent automatically
  • Discount codes, an early-bird price and a free taster lesson
  • Reviews on your course page and a waitlist
  • Your own logo and colour, and more than one trainer
Add the Academy

On its own

You take appointments somewhere else
£9.99/mo
No Avana plan needed
  • The same Academy, with everything in it
  • 3 courses online at once, as many learners as you can teach
  • Your practical day as a link for your own calendar
  • Paid online, or by your own payment link or in cash
  • Nothing from your course price goes to us
Get the Academy on its own

With a plan, the Academy is on the same invoice. Business Max includes it.Try it for 7 days with everything switched on, for one learner and one course.All prices include VAT, and you can cancel any month.

Teaching PMU

Teaching a PMU, microblading or brow course from your studio

After a few years of permanent makeup, the question comes on its own: would you teach a colleague, a beauty therapist who wants to add brows, or a client keen to start out? The Avana Academy puts your course, the model day and the certificate in the same system as your calendar.

Which rules apply to a PMU course?

Teaching itself needs no special status, and your certificate is your studio's own. The work is a different matter. In the UK, needle work such as microblading usually means registering with your local council for skin piercing. Rules differ from place to place and can depend on where the work happens, so check with your council before learners work on a model under your supervision, especially if the practical day takes place somewhere other than your own premises. Brow lamination and tinting use no needles, so those rules are about the needle work only. Learners still need whatever licence their area requires before taking clients of their own.

How do you choose the models?

With PMU the result stays, so you choose models more carefully than for a lash set. With the practical day, describe what you expect from the model and when someone is not suitable, for example while on blood thinners, during pregnancy or with a skin condition in the area. Have the model fill in your consent form in advance, and agree that they come back for the touch-up.

Splitting theory and practice

Everything that does not need a blade goes into the lessons: skin types, pigment and colour theory, contraindications, measuring and mapping, hygiene and aftercare. Make the quiz compulsory before the practical day can be booked, so everyone who walks in knows the contraindications. On the day, learners practise on latex skin first and then work on the model with you beside them.

What should you charge for a PMU course?

Work it out from two days with only a few places, the kit and pigment per learner, the model and the hours you spend answering questions afterwards. None of your price goes to Avana, and if learners pay online, any service fee is included in the price shown from the start. If you already take bookings with Avana, your studio calendar and your courses sit under one login.

Questions

Questions from PMU artists who want to teach

Can I teach microblading without being an accredited trainer?

Yes, with the Avana Academy you teach your own PMU course under your studio name. The certificate confirms that someone completed your course; it is not a regulated qualification, and the work on the model still falls under the rules of your trade.

Do my learners need a licence to do permanent makeup?

Yes, learners still need whatever licence their area requires before they work on clients, and a certificate from the Avana Academy does not replace it. In the UK, needle work usually means registering with the local council for skin piercing, and the details vary by area. Tell learners to check with their own council.

How do I make sure nobody starts on a model without the theory?

In the Avana Academy you make the quiz compulsory before the practical day of your PMU course can be booked. Anyone who has not passed the contraindications and the hygiene protocol cannot choose a day yet. Every wrong answer comes with an explanation, so learners understand why.

Can I put the touch-up in the same course?

Yes, in the Avana Academy you add two practical days to one PMU course: the first treatment and the touch-up four to six weeks later. Learners choose a date for each, and both appear in your calendar.

How many learners can I take per day?

The Avana Academy lets you cap the places per practical day, and for PMU two or three learners per trainer is a sensible number, each with their own model. A treatment takes a long time and the result stays. You fix the number of places per day, and a full day shows as full on your course page.

Can I teach brow lamination in the same course?

Yes, the Avana Academy lets you teach brow lamination as a lesson of its own or as a separate course. Brow lamination and tinting involve no needles, so the rules for needle work do not cover them in the same way. Many brow artists run lamination as a short course and point to their microblading course as the next step.

How can I sell my microblading course online?

You sell it through the Avana Academy, where your course gets its own page and you choose per course how learners pay. Learners can pay you directly by a bank transfer, cash or a payment link you already use or pay online with a card, Apple Pay or Google Pay. When they pay online, any service fee is included in the price shown from the start, and your course price stays whole.

What does it cost to sell a PMU course through Avana?

You add the Avana Academy to your Avana plan for £8.99 a month, or take it on its own for £9.99 without the booking system. All prices include VAT, and you can cancel month by month.

Set up your PMU course and share the link

Start from one of the six examples; a first version is usually ready in an evening. Try Avana free for 7 days, with nothing to pay yet.

Create your course