How to reduce no-shows at your salon: deposits, reminders and a policy clients accept
Most no-shows are forgetfulness, not bad faith. A short reminder, a modest deposit and a clear cancellation window fix the bulk of them. Here is how to set each one up.
Read the article →Class packs vs memberships: how to price a small pilates or yoga studio
Class packs fill your schedule in bursts; memberships make your income predictable. Most small studios need both. Here is how to price them so they work together.
How to set your prices as a self-employed nail or lash tech
Copying the salon down the street is how most techs end up underpaid. This guide works out a price from your own costs, hours and taxes, with a worked example in dollars.
Salon booking software without commission: what marketplace fees really cost you
Marketplace apps charge a share of a new client's first booking. Here is what the US platforms publish, how the math works out over a month, and when paying commission is still worth it.
How much deposit to take for nails, lashes and brows (with a sample policy)
A deposit should cover what a missed appointment costs you, and no more. Here is how to work that out per service, with examples and a policy you can adapt.
How to sell online courses as a beauty pro: from first idea to first student
Teaching what you already do every day can earn money on days the schedule is quiet. Here is how to plan, film, price and sell a beauty course without a big audience.