Someone sees your set or your color and wants exactly that. With a booking link in your bio, and Avana Connect in your DMs, they book a time there and then.
Avana, by Sweeber Technologies, lets salon clients book through Instagram in two ways: a booking link in your bio, and Avana Connect, which answers Instagram messages with your own prices and free times and books the client inside the chat. Avana Business costs $20.99 a month and Avana Connect $12.99 a month, both with sales tax included, with no commission on any booking.
| At a glance | Avana | DMs only |
|---|---|---|
| Client books straight away | Yes, from your bio or in the chat | After you reply |
| Avana Connect | $12.99 a month, tax included | Not applicable |
| Commission | None | None |
Instagram stays your shop window. These two pieces turn interest into bookings.
Your booking page goes in your bio, your stories and your highlights. Clients pick a treatment and a time without messaging you.
Avana Connect answers messages about prices, times and your address with your own information, and lets the client book inside the chat.
A full set or a balayage can ask for a deposit at booking, so a no-show from a stranger costs you less.
Switch on Avana Connect once on your Instagram account. From then on it answers clients with your own prices and free times, and lets them book inside the chat.
Your booking page shows your treatments, your prices and your free times. You put the link in your Instagram bio, send it in a message and print a QR code for the front desk.
The moment someone is excited about your work is the moment they should be able to book.
| DMs only | Avana | |
|---|---|---|
| Client books straight away | After you reply | Yes |
| Works at 11pm | Only if you are awake | Yes |
| Answers about price and times | You type them | Avana Connect, with your own prices |
| Deposit when booking | Payment request, if you remember | Optional |
| Booking lands in your calendar | You add it | Automatically |
Avana Connect is an add-on at $12.99 a month, tax included. It works with an Instagram business account.
Avana's booking page, deposits, reminders, Avana Connect and the Avana Academy work together in one account. Turn two on together and they win you appointments you would otherwise have missed.
Someone asks at eleven at night what balayage costs. Connect replies, they book Saturday at ten and the deposit is paid there and then. In the morning it is in your calendar.
How much is balayage?
$120. Saturday 10:00 AM is free.
The client picks a time and gets a confirmation straight away. The reminder follows the day before. If it no longer suits, they move it themselves and the slot opens up again.
Record your know-how once as a course and sell it to people who want to learn your craft. The practice day goes between your appointments and you keep the whole course price.
Create your Avana booking page, copy the link and paste it into the website field of your Instagram profile. Use the same link in story link stickers and your highlights. Clients tap it and see your treatments, prices and free times.
Yes, with Avana Connect. You connect your Instagram business account once, and from then on messages about prices, times, your address or an appointment get an answer from your own services and schedule, with the option to book the chat. You can step in and reply yourself at any time. It costs $12.99 a month.
No. They book from the link in a normal browser, without creating an account, and get a confirmation by email.
Yes. Every booking lands in your Avana client records with their history, and your page is in your own name. Avana takes no commission on any booking.
Yes. Your booking page can be found on Google under your name, your trade and your town, so people who search for what you do can book without knowing your account.
Question not here? The help center walks through every part of Avana step by step.
Every Avana plan includes a booking page, a calendar, deposits, email reminders and client records from day one. Where something starts at Business Plus, it says so on the tile.
Avana has three plans: Business at $20.99, Business Plus at $35.99 and Business Max at $70.99 a month, all with sales tax included. There is no commission on your takings and no contract, and every plan starts with 7 days free without card details.
$0.70 a day, and no commission on your revenue.
Start free$1.20 a day. One extra appointment a month covers it.
Start free$2.37 a day, with Avana Academy included.
Start freeAll prices include sales tax. If you change plan, you only pay the difference.
Avana Connect costs $12.99 a month and the Avana Academy $11.99 a month with a plan. Each extra team member is $7.99 a month. Everything goes on one bill, and you can stop any month.
Switch it on once for your Instagram. It answers clients with your own prices and free times and lets them book inside the conversation.
Sell your own courses to people who want to learn your craft. Lessons are set up once, the practice day sits in your calendar and certificates go out on their own.
Business includes you, Business Plus you and one other, Business Max you and two others. Each person on top gets their own calendar and hours.
For nails, lashes, brows and color, most new clients start on Instagram. The step from "I love this" to "I have an appointment" usually happens in your DMs, and that is where it leaks: you reply three hours later and they have booked elsewhere.
A link in your bio lets them book through Instagram without waiting. Avana Connect handles the messages that still come in, and reviews on your page do the convincing for people who do not know you yet.
Create your booking page, put the link in your bio, and try Avana free for 7 days.
Create your booking page